On-Demand Slidecast

Getting Leads (and More!) from your Blog: 10 Tips for Higher Blog ROI

In this recorded Slidecast, Spear president Howard J. Sewell offers 10 proven techniques for how to generate real, measurable results from your corporate blog.

View the On-Demand Slidecast

In a fast-paced 18-minute presentation, highlighted by a real-life case study, you'll learn:

  • what 2 items should be in every blog's sidebar ...
  • how to leverage your blog for lead nurturing and
    customer marketing ...
  • how to use links and tags to generate better search
    rankings and more leads ...
  • 3 tips for more effective post titles ...
  • how to create a plan for your blog and stick to it ...

... and more.

The days of using blogs just to propagate thought leadership and corporate PR are over. In under 20 minutes, discover tips, ideas, and strategies for turning your blog into a powerful demand generation engine.

Howard J. Sewell is president of Spear Marketing Group and a 20-year B2B marketing veteran. He writes on demand generation, lead management, social media, and B2B marketing for Spear's blog "The Point".

To receive monthly tips, strategies and information on upcoming events about demand generation, event marketing, and more, be sure to subscribe to The Point by checking the box where indicated.